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Featured Product


360° Media Release Handbook - Everything You Never Knew About Spinning Up Publicity For Your Business


Audio Bundle

How do you make your media release stand out? And how can you get additional mileage out of your media release? Learn more and get your copy here. Only $47 for the e-book in PDF format, plus the audio version of this book... and a very special bonus feature! Read on to find out more.


Sue's Notes

May 2009

Some days it seems like I'm trying to sabotage myself...I procrastinate things that need to be done for my business while spending all my time on client work. But wait, you're probably thinking that's more important any way...after all, isn't that how you make money!

Yes...and no. You have to schedule time to work ON your business to develop new products and services - and new methods to market them.

I've been putting off recording the audio for my ebook, 360° Everything You Never Knew About Spinning Up Publicity For Your Business for too many weeks. I knew what I had to do...I just had to take the time to do it.

So finally, I locked myself in the guest bedroom (AKA workout room, catch-all room, grandbaby bedroom) where there was no phone, no Riley the dog or Franklin the cat, and I thought the acoustics would be okay. I put on my microphone headset and read into my easy-tech (a must for me) Olympus Digital Voice Recorder. After a few takes, I was finished. I uploaded the file to Audio Acrobat and it was done.

I have been moving this one item on my agenda for 3 months! What a waste of time - and the fact that it wasn't finished always nagged me. In a couple of hours, I had a complete audio and a total sense of relief - and accomplishment.

I challenge you to put aside everything else you need to do and take one item from your "to do" list that hasn't been completed - and get it done. You'll be amazed and how much more you will accomplish when it's finally off your agenda for good.

Write on...

P.S. Mark your calendars for these special events:

Saturday, May 23, CAPS is hosting a one day workshop in London, Ontario with accomplished author, Dan Poynter. All authors, speakers, would-be authors, coaches, and anyone else interested in learning how to write, publish and promote a non-fiction book should attend. For details or to register, go to http://www.caps-swo.com/.

Thursday May, 28 at 2:30 EST, I'm hosting a BRANDING DIALOG teleseminar with Mary van de Wiel (Van) from A New Brand Landscape. We'll be talking about how to develop a brand story for your business and use that as part of your professional bio. Stay tuned for more details. This is one call you won't want to miss!

Friday, June 12, Open House from 4:00 PM to 9:00 PM a FACE IT Awareness Fundraiser: My charity fundraising sister, Nancy Kirwin, Townsend Mutual Insurance, and I are once again celebrating sisterhood with An Evening of Wine, Jazz & Reality to help support FACE IT. Dr. Annette Richard started this free program to help those facing the reality of a breast cancer diagnosis. Dr. Richard ensures individuals get accurate information and emotional support plus specialized tools not available elsewhere. The event will be held at the Carolinian Winery, London, Ontario and includes free wine sampling, gourmet food sampling, delectable desserts, and soothing jazz entertainment. Tickets are only $35.00 each or two for $60.00.

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